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Dollar General’s: Borrego Community Commitment

In this blog post, we’ll delve into the exciting news that Borrego Springs is about to welcome a new Dollar General store. We reached out to Dollar General to get insights into their plans and how they intend to integrate into this close-knit community. Let’s explore what they have in store for Borrego Springs.

A Wide Range of Affordable Products Await Borrego Springs Shoppers

Dollar General has assured us that the upcoming store in Borrego Springs will be stocked with a diverse range of items, including groceries, household essentials, and personal care products from well-known brands. Additionally, they’ll feature their own high-quality, budget-friendly Dollar General branded products.

Balancing Excitement and Concerns: Borrego Springs Residents’ Mixed Feelings

While the arrival of Dollar General is met with anticipation by many, some residents are voicing concerns about how this big-box retailer might affect the unique character of Borrego Springs. Let’s dive into these concerns and explore both sides of the story.

Addressing Concerns: Dollar General’s Commitment to Borrego Springs

Despite apprehensions, Dollar General is keen on being a responsible neighbor. They are dedicated to supporting the local economy, collaborating with community organizations, and hiring from within Borrego Springs. Let’s take a closer look at their efforts to ease the community’s concerns.

Dollar General: Expanding Accessibility and Affordability Across America

Dollar General’s presence in Borrego Springs is part of their larger mission to provide accessible shopping options to communities across the United States. With thousands of stores nationwide, they’ve become a familiar name, offering a wide array of products at competitive prices.


Message From Dollar General

Dollar General Corporation’s message expresses its commitment to meeting customer needs and supporting communities.

Hi Borrego Springs Local,

Thanks for reaching out! Our customers are at the center of all that we do, and meeting their needs is our top priority when choosing store locations. In selecting store sites, we take a number of factors into consideration, carefully evaluating each potential new store location to ensure we can continue to meet our customers’ price, value, and selection needs. We believe the addition of each new store provides positive economic benefits including additional access to affordable products for customers; the creation of new jobs for local residents and career development opportunities for our employees; the generation of additional tax revenue for the City; and the ability for local nonprofits, schools and libraries to apply for literacy and education grants through the Dollar General Literacy Foundation. 

At Dollar General, our actions are driven and informed by our foundational purpose: Serving Others. That same mission guides our commitment to environmental, social and governance (ESG) matters and will continue to support our company’s future. We are committed to exploring ways to advance sustainable and business-friendly practices that reduce our environmental footprint and ensure the communities we serve remain vibrant for future generations. Please see our environmental initiatives on page 37 of DG’s recently released 2023 Serving Others Report at the bottom of our corporate social responsibility webpage. Additionally, you may also visit our newsroom to read more of our community stories.

Each traditional store typically employs approximately 6-10 employees, depending on the individual needs of the store. We are proud to employ local residents and create opportunities for individuals to join Dollar General and grow their careers with us. In fact, our employees have access to award-winning and world-class training and development opportunities (www.careers.dollargeneral.com/training-development), as well as a pathway to advance their career in our organization, which is evidenced by the fact that more than 70% of current store associates or above Lead Sales Associate were promoted from within our organization. We also offer employees with competitive wages and benefits (www.careers.dollargeneral.com/benefits), numerous development opportunities including zero debt degrees and education discounts, telemedicine health coverage eligibility on their first day, parental leave, adoption assistance and much more. Individuals interested in joining one of America’s fastest-growing retailers with competitive wages and benefits, world-class training and development and the ability to further their career through our growing organization may apply for available positions online at http://www.dollargeneral.com/careers.

Every Dollar General sells quality, name-brand and private brand merchandise such as foods, health and beauty products, home cleaning supplies, housewares, stationery, seasonal items and basic clothing. In addition to high quality private brands, Dollar General sells products from America’s most-trusted brands such as Clorox, Procter & Gamble, Kimberly-Clark, Unilever, Kellogg’s, General Mills, Nabisco, Hanes, PepsiCo and Coca-Cola.

With this new store, Borrego Springs’ non-profits, schools and libraries within 15 miles are eligible to apply for literacy grants through the Dollar General Literacy Foundation, which is celebrating its 30th anniversary in 2023. Additionally, DG serves as a good corporate citizen through hosting in-store events including toy drives during the holidays that directly benefit local organizations and schools. (www.dgliteracy.org)

Thank you,

Dollar General Corporation Public Relations